Post tagged "widgets"
Facebook to pass MySpace in ad spending in 2010
Marketers will spend $1.2 billion in paid advertising on social networks in the U.S. in 2010 — a 3.9% increase driven mainly by Facebook’s rapid growth, according to a new eMarketer forecast. …more…
iWidgets Raises $4.1 Million: Cool App; What's the Bus Model?
TechCrunch and others report this week that a San Francisco-based start up, iWidgets, has raised $4.1 million in Series A funding from Opus Capital and University Venture Fund. Eyebrows are raised: in this climate, what does it take t get funded? Not surprisingly, there’s a social media component. The company lets anyone …more…
New Searchles Widget Lets Online Publishers Flag Related Content, Comments and Users
Many online publishers still put a lot of effort into building and rebuilding topic menus – it’s tough to get out of the old “table of contents” mindset, isn’t it? But the real key to site stickiness and depth of engagement is to flag related content. If I clicked on a news story about a local election, I’m likely to be interested in other stories about the same election. I’m also likely to want to connect with other readers who are interested in the topic to debate the results of the election or help organize a get-out-the vote campaign.
That’s where a young company called Searchles comes in. Based on technology developed by …more…
eMarketer releases new Social Network ad spending forecasts
Research firm eMarketer released new forecasts for social network ad spending this week. The figures are more conservative than the company’s May forecasts, with total ad spending in 2008 to reach $1.2 billion, projected to grow 10% to $1.3 billion next year. eMarketer attributes the lower-than-previous projections to …more…
Sunday In the Sandbox with Facebook Connect
Having been told by Tonia that I would have to provide useful content for this site, rather than just pronouncing from on high, I spent the Sabbath playing around with Facebook Connect (website | Tonia’s post,) to see whether I could extract something useful from it. …more…
