Post tagged "time spent"
Women Spend 1.5 Hours More Time on Social Networking Sites Than Men
comScore, Inc. has released a global report on women’s online usage titled “Women on the Web: How Women are Shaping the Internet,” which provides an analysis of the female Internet user, highlighting key trends by Internet activity, worldwide region and digital channel.
The report found that social networking sites reach a higher percentage of women than men globally, with 75.8% of all women online visiting a social networking site in May 2010, versus 69.7% of men.
Average Time Spent by Social Network Visitors Increases 100% to 6 Hours+ in March
Nielsen has released its March 2010 analysis of social network usage. The company found that Facebook and Twitter posted significant year-over-year gains in user activity–a 69% increase for Facebook and a 45% increase for Twitter–in the U.S.
Global traffic to social networking sites totaled 313,690 million visitors. The total minutes spent on social networks monthly saw a more than 100% increase over the same time last year, driving the average time per person spent on social networks to over six hours per month. …more…
Time Spent On Social Networking Sites Increased 82% In Last Year
According to The Nielsen Company, global consumers spent more than five and half hours on social networking sites like Facebook and Twitter in December 2009, an 82% increase from the same time last year when users were spending just over three hours on social networking sites. Social networks and blogs are the most popular online category when ranked by average time spent in December, followed by online games and instant messaging.
Facebook was the No. 1 global social networking destination in December 2009; 67% of global social media users visited the site during the month, spending nearly six hours per month on the site. Twitter.com continued as the fastest-growing in December 2009 in terms of unique visitors, increasing 579% year-over-year, from 2.7 million unique visitors in December 2008 to 18.1 million in December 2009.
Global Time Spent on Social Media Sites up 82% Year over Year
According to The Nielsen Company, global consumers spent more than five and half hours on social networking sites like Facebook and Twitter in December 2009, an 82% increase from the same time last year when users were spending just over three hours on social networking sites.
Globally, social networks and blogs are the most popular online category when ranked by average time spent in December, followed by online games and instant messaging. With 206.9 million unique visitors, Facebook was the No. 1 global social networking destination in December 2009. …more…
