Post tagged "lead generation"
B2C Marketers Who Use Twitter Generate 2x More Leads
Internet marketing firm HubSpot has released a report, The State of Inbound Lead Generation, written by Sophie L. Schmitt, that identifies lead generation best practices based on statistical analysis of 1,400 customers’ inbound marketing activities. The study revealed four factors that have a significant impact on lead generation: …more…
The Future of Site Registration and Lead Generation Programs
Google Friend Connect, Facebook Connect and MySpaceID all offer ways for publishers to incorporate third-party logins and networking features on their site. The downside, of course, is that publishers lose some control over all of the data that they get when visitors register with them directly. But the upside for users – and for sites that figure out how to incorporate these features – are so high that publishers need to pay attention and start experimenting with these systems today. …more…
