Post tagged "computer industry"
Dell's Social Media Efforts Go Mainstream
Dell launched a social media and community department to manage consumers’ then-burgeoning use of the Internet way back in 2006. An overview in a recent issue of the Austin Business Journal describes how social media at Dell has changed from a specialized approach to marketing to as much a part of doing business as conventional advertising. …more…
U.S. marketers plan to increase social media spending
According to eMarketer, the MarketingSherpa 2010 Social Media Marketing Benchmark Report, shows that U.S. marketers plan to increase social media marketing budgets in 2010. Retail and e-commerce marketers are more likely …more…
