Post tagged "Anderson Analytics"

Who's on which social nets

Posted July 28, 2009 at 6:52 am by Tonia Ries | 0 comments

Twitter has become more popular than LinkedIn among social network users in the United States. More than half of social network users have associated their profiles with a brand, company …more…

Posted in Statistics. Tags: Anderson Analytics, attitudes, Baby Boomers, behavior, brands, demographics, Facebook, LinkedIn, MySpace, Twitter, WWII generation. .

First-Ever Demographic Profile of LinkedIn Members

Posted November 18, 2008 at 11:03 am by Tonia Ries | 0 comments

AdAge reports on the first public study of LinkedIn members, conducted by Anderson Analytics (who have helpfully posted a link to a non-firewalled PDF of the AdAge article) and text mining company SPSS.  The researchers surveyed a random sample of 800 members with a 10-minute online questionnaire.  Their results confirm that LinkedIn members are relatively affluent and influential business professionals with a strong interest in networking and career development.

Some key stats: …more…

Posted in Statistics. Tags: Anderson Analytics, demographics, LinkedIn, research. .